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| 4 Media Myths That Can Cause You Trouble |
By:
Wes Upchurch |
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For the past five years, I have assisted in coordinating at least a thousand media interviews. Cooperating with the media is exhilarating and humbling. Sometimes it's both at once. Cooperating|Working} with the media|Cooperating with tape is rolling|mic is was favorable in the past|wrote a positive piece in the past}, doesn’t mean you’ll get a positive story in the future.
2. Journalists are out to get me. Occasionally yes, but most often not. Journalists simply want a great story.
3. It’s best not to disclose. Hiding information can ruin trust with both the media and your customers and employees. Today's world respects and expects honesty.
4. I must answer every question posed. Remember that you have control over what you do and do not say. Just as the interviewer can choose to ask, you {can choose|are {allowed|free to not answer. Just redirect the question to your main points if you don’t want to answer.
About the Author:
This http://pressdr.com was written by http://www.wesupchurch.com. Distributed through the PressDr's http://pressdr.com/distribution/rss/article-distribution-service.php" target="_blank. |
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